Smart Farm Launches Intelligent Irrigation System
With Special Introductory Pricing and 0% Financing Terms Through December 31st


Five years in development with live, in-field testing, new system conserves 
farmers’ most valuable resources: water and time.

NICHOLASVILLE, KY — Smart Farm Systems, Inc., announces that their precision irrigation monitoring and control system will be available on September 19th, 2017.


“Today, after five years of development and real-world, on-farm testing, we are ready to deliver an easy-to-install, easy-to-use approach for precision irrigation,” said Bob Farinelli, president and CTO of Smart Farm Systems. “Today’s farmers face many variables outside of their control and they need a system that can deliver just the right amount of water, at just the right time, on a field-by- field basis. And that is exactly what this system is designed to do.”


Smart Farm is a combination of intuitive software and a reliable RF wireless network that integrates sensors and control modules to allow farmers to remotely monitor field conditions and control all their well pumps. Smart Farm provides farmers with real-time, actionable information including status of local weather, equipment, soil moisture and rice field water levels for immediate improvements in efficiency. 


“The Smart Farm system allowed me to keep an eye on my subsoil moisture at all times,” said Cameron Boyd, a farm manager for White-Flye Farms in Arkansas, who has been using Smart Farm products. “Based on this new system information plus the forecast prediction, there were times I was able to hold off watering and wait for the upcoming rain confidently. I eliminated at least one entire watering schedule this past growing season, and on some farms, eliminated two. We tracked subsurface moisture levels in real time and were able to wait a few extra days between each set.”


For launch, the line includes everything a farmer needs to gather greater farm intelligence and be in control of the in-field operations. The products incorporate a base station for central processing and a secure mobile app which allows operators and farmhands to monitor and control the system on the go. This new offering includes diesel and electric well pump controls, soil, flow and water-level moisture monitoring sensors and weather stations that can be installed at any location on the farm. The system can scale up from just a few control stations to hundreds to accommodate every farmer’s needs.


“Now is the time for farmers to take advantage of our Early Bird Launch Special which runs for a limited time through the end of the year – or until our first production products are sold out,” said Brandon Finch, Smart Farm’s vice president of sales and marketing. “Interested parties can contact us to find out about aggressive pricing incentives and 0% financing options we’re offering.” Initially, the system is available to farmers directly from Smart Farm, while the training documentation necessary to convert to a dealer-based business model is completed. Systems are supported through hands-on, personalized service by the Smart Farm customer service and in-field teams.


Case studies have shown that precision irrigation can improve yields by 5%–8% and reduce input costs by a similar percentage. Smart Farm solutions can be retrofitted on existing sites and provide immediate impact with a very short return on investment time period.


Bob Farinelli and Brandon Finch, the co-founders of Smart Farm Systems, Inc., have extensive experience in both control/automation and agriculture. Farinelli holds 22 patents in the field of automation, signal distribution and control systems. Bob was co-founder and president of Elan Home Systems, a leading global manufacturer of residential and commercial automation products. Brandon comes from a large row crop family farm in Northeast Arkansas and served as the farm business manager for 13 years after graduating from the University of Arkansas. He also created a USDA consulting business that has been operating for 17 years and has five years of experience working for DuPont Pioneer as a territory manager. Brandon serves on the Board of Directors for the Arkansas Ag Council and is a member of the Arkansas Water Plan Advisory Group.

About Smart Farm Systems

Smart Farm™ means intelligent irrigation, grown in the USA. We apply decades of knowledge in control, automation and farming to create a greener future. Our mission is to provide farmers everywhere with a precision irrigation monitoring and control system that revolutionizes their ability to conserve energy and water, improve crop yields and reduce equipment maintenance and labor costs. Smart Farm delivers real-time, actionable information including status of local weather, equipment and crops for immediate improvements in efficiency. We've got the big picture, and the close-ups, too. Our patent pending communication network integrates sensors and pump control modules with RF wireless technology to allow farmers to remotely monitor field conditions and control all well pumps—without monthly fees or geographic limitations. 

Smart Farm delivers the information you need to grow. 

Visit us at and on Facebook at

To reach the Smart Farm Systems sales team for introductory pricing and financing call 877-881-1211. 

Press Contact

Bob Farinelli 

President and Chief Technology Officer



Notice and Disclaimers

All purchases and financing are subject to approved credit. 

Smart Farm is a Trademark of Smart Farm Systems, Inc. 

All information is thought to be correct as written, and subject to change without notice.

Not responsible for typographical or inadvertent errors.